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Masterful 3D Views

Mike Reynolds
Posted by Mike Reynolds on March 31, 2010

The azaleas weren’t in bloom, but one didn’t need the flowers to see how particularly pretty Augusta National is cast in 3D. Comcast, which is delivering ESPN’s 3D production of The Masters to its subscribers and such other providers as Time Warner Cable, Cox, Cablevision and Shaw, showcased footage, shot at Augusta about month ago, at a demonstration this morning at SNY studi ...... Read More

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Dancing Beyond Selection Sunday

Mike Reynolds
Posted by Mike Reynolds on March 15, 2010

So the tournament selection committee did your alma mater wrong. You thought Rhode Island got robbed and Mississippi State was jobbed. Well, next year at this time, we all might be talking about how teams No. 97 and No. 98 didn’t make the Bigger Dance. And the Selection Show might be beaming into your living room from Bristol. Both of these possibilities could become realities this summer i ...... Read More

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Let All The Games Begin

Mike Reynolds
Posted by Mike Reynolds on February 12, 2010

A week after Super Bowl XLIV captivated American audiences like no other program with a U.S. TV record average viewership of 106.5 million for CBS, many football fanatics are no doubt left wondering what to do with themselves. But this weekend’s sports lineup should help with their pigskin withdrawal. Tonight, the opening ceremony for the 2010 Winter Olympics is set for BC Place, a domed st ...... Read More

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Who Dat Didn't Watch Super Bowl XLIV?

Mike Reynolds
Posted by Mike Reynolds on February 9, 2010

After almost 27 years, Drew Brees, Sean Payton and the New Orleans Saints (with a little help from Peyton Manning and the Indianapolis Colts) have wiped Hawkeye Pierce, Col. Sherman T. Potter and the rest of the 4077 from the Nielsen record book. CBS’s coverage of the Saints winning their first NFL championship over Indy in Super Bowl XLIV Sunday tackled 106.5 million viewers on average, th ...... Read More

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Super Bowl 100 Million

Mike Reynolds
Posted by Mike Reynolds on February 6, 2010

Drew Brees set the all-time, single-season completion percentage in leading the NFL’s highest scoring team…Peyton Manning is the master of the point and click offense, and the Colts have weapons with all of their receivers. With torn ankle ligaments, the Big Game’s best pass rusher Dwight Freeney will be limited at best to disrupt the Saints offense…New Orleans defense ...... Read More

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16, Not 17

Mike Reynolds
Posted by Mike Reynolds on January 31, 2010

It was a sweet 16 for Roger Federer Down Under. The king of men’s tennis took out the latest challenger to his throne, Scotsman Andy Murray, to extend his record Grand Slam total to 16. Fed, secured his fourth Aussie Open in a decisive tiebreak by staving off five set points in the third, when Murray finally entered (and exited) the match. Being the man in Melbourne denied Murray his first ...... Read More

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Who Dat Playing At Super Bowl XLIV?

Mike Reynolds
Posted by Mike Reynolds on January 26, 2010

Mssrs. Manning and Brees won’t be the only ones performing on the Big Game stage on Super Sunday. Pete Townshend and Roger Daltrey, the surviving member of The Who, my favorite British band, will rock the Super Bowl XLIV halftime show on CBS. Townshend, in an interview with Billboard,  revealed the mashed-up set list that no doubt will make Les Moonves and Jerry Bruckheimer beam. Towns ...... Read More

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Favrian Faux Pas

Mike Reynolds
Posted by Mike Reynolds on January 25, 2010

Did Brett Favre’s cross-body pass to Sidney Rice in the waning moments of regulation in the NFC Championship game cost the pro football league an audience of 100 million for Super Bowl XLIV? The Jets and the No. 1 New York DMA and the fervor of the Who Dat Nation notwithstanding, the match-up most football aficionados and certainly the casual fan wanted to see was the battle between the two ...... Read More

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Industries: Content

ARod Down Under

Mike Reynolds
Posted by Mike Reynolds on January 24, 2010

As far as I know, the New York Yankees slugger wasn’t in Melbourne for the Aussie Open’s version of Super Sunday. But Andy Roddick certainly made his presence felt Down Under, surviving a five-set, three-hour, 25-minute marathon in the round of 16 against Fernando Gonzalez. America’s top player had to overcome a creaky knee, brilliance by the Chilean during much of the first f ...... Read More

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NFL's Nielsen Elite Eight

Mike Reynolds
Posted by Mike Reynolds on January 16, 2010

Quibble if you will about the Jets and Cowboys going eight days between games, while the Cardinals and Ravens only receive six days of rest.  Or Baltimore’s blitz of Brady and Belichick keeping the popular Patriots out of the Divisional round. And sure, what is arguably the most intriguing game this weekend, Brett Favre’s Vikings against a resurgent America’s Team, ain&#x ...... Read More

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Next Year's BCS Nielsen Mess

Mike Reynolds
Posted by Mike Reynolds on January 9, 2010

It’s been said that every rose has its thorn, so things could get a little prickly for ESPN, its naysayers and Nielsen eyeball counters next January. Executives at the Bristol behemoth may be smelling the roses now given ABC’s final tally from the BCS national championship game. Alabama’s 37-21 win over Texas in the Rose Bowl on Jan. 7 yielded an average of 30.8 million viewer ...... Read More

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Santa Stern

Mike Reynolds
Posted by Mike Reynolds on December 24, 2009

If Thanksgiving is for football, then Christmas is for pro hoops. At least that’s what the NBA wants you to believe in the ghosts of Christmas past, present and future. If not every kid wants a Spalding basketball under his or her tree, the pro hoops league wants to make sure that whoever needs a timeout from the presents, the caroling, the holiday classics, the turkey feasts (with cranberr ...... Read More

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