All Webcasts
Converged TV: Building the Social, Dynamic Video Platform
Free Live Webcast Wednesday, October 27, 2010 • 2 PM EST/11 AM PST
October 27, 2010 2:00pm EDT
With the next generation of television services, viewers will become doers. The fusion of TV with Internet and mobile applications, if done right, should greatly enhance engagement and interactivity. It's no longer just one-way TV: These services will enable interaction with friends around video; seamlessly span multiple devices; and deliver contextually relevant content. This webinar will provide an overview of this emerging class of converged media services-and discuss how service providers can use them to gain a competitive edge. more >>
Posted: Sep 27, 2010 | Permalink
An interactive look at interactive advertising
Free Live Webcast Thursday, October 12, 2010 . 2 PM EST/11 AM PST
October 12, 2010 2:00pm EDT
A talk with industry executives who are already taking TV advertising to the next generation. more >>
Posted: Sep 27, 2010 | Permalink
Soar In the Cloud Taking Cable’s Business Ops Higher
April 27, 2010 2:00pm EDT
Cable operators face more competitive threats than ever-and must be able to adapt quickly to thrive. Software-as-a-service, or "cloud computing" solutions, can provide a rapid, cost-effective and easy way to automate and integrate numerous business functions spanning marketing, sales, service and support, to let cable companies more nimbly respond to market changes and business demands. more >>
Posted: Apr 27, 2010 | Permalink
Exploiting Rights Management in a Multiplatform World
March 23, 2010 2:00pm EDT
With programmers and operators distributing content on multiple platforms at an increasingly higher volume, the need for an effective and efficient rights-management solution has never been greater. Join B&C Senior Editor Glen Dickson and a panel of industry executives for Exploiting Rights Management in a Multiplatform World, a free live Webcast exploring the technological, operational and legal dimensions of this important topic. more >>
Posted: Mar 23, 2010 | Permalink
Next-Generation Television Delivery
December 1, 2009 2:00pm EST
Broadcasters and cable programmers have more platforms and formats to serve today than ever, thanks to the pace of technology development and corporate globalization. But they also have more choices in how to receive and deliver that content, including traditional, real-time satellite, fiber video links and IP-based, non-real-time file transfers, as well as new, more efficient video compression and modulation techniques.
more >>
Posted: Nov 18, 2009 | Permalink
A New Model For High-Volume, Low-Cost News
October 14, 2009 2:01pm EDT
This Webcast will discuss how broadcasters are using Internet-based technologies to streamline their daily news production and create more content for new digital platforms. more >>
Posted: Nov 2, 2009 | Permalink
Advanced Advertising CLICK HERE FOR MORE
October 13, 2009 2:01pm EDT
Interactive TV finally appears to be set for mass deployment in the cable industry, and the technology should enable a broad range of new opportunities for marketers to connect in the most "immersive" video platform. more >>
Posted: Oct 15, 2009 | Permalink
New Rules of Production
October 6, 2009 2:00pm EDT
TV production today - for primetime comedy, drama and reality, local programming and news alike - is scattered with landmines for producers and production companies, as budgets continue to tighten and rules of engagement change daily. more >>
Posted: Oct 8, 2009 | Permalink
Network DVR: Scaling the On-Demand Curve
September 22, 2009 2:00pm EDT
Network DVR: Scaling the On-Demand Curve
Tuesday, September 22,
2009
Time: 2:00 PM ET
Time-shifted TV services got a supreme win in
June when the highest U.S. court upheld the legality of the "RS-DVR." In theory,
a network DVR architecture gives cable operators a way to offer time-shifted
capabilities to any digital subscriber, and also presents new ways to monetize
TV content in conjunction with programmers. But can today's video-on-demand
systems really meet the requirements of recording and serving separate
recordings for each subscriber? This Webinar will look at the challenges
involved in building out a truly scalable network DVR infrastructure.
more >>
Posted: Sep 24, 2009 | Permalink
The Changing Face of Viewer Analytics
September 17, 2009 2:00pm EDT
The Changing Face of Viewer Analytics
Thursday • September 17, 2009 • 2:00 PM
EDT
TV ratings systems are evolving,
as advertisers, MSOs and networks demand more information and greater insights
beyond audience size and reach. Today's analytic tools are identifying new and
improved ways to define viewers and their habits through means such as return
path data from set-top boxes. This Webinar will examine what tools are
available and emerging, what challenges they face and potential issues they
raise (such as privacy concerns) and what the future of audience measurement
holds for the industry.
more >>
Posted: Sep 24, 2009 | Permalink